Moroccanoil Hydrating Shampoo features gentle, moisturizing formulas that infuse dehydrated hair with antioxidant-rich argan oil, Vitamins A & E, red algae & other replenishing nutrients. Hair looks & feels healthier, with increased manageability & shine. Gentle enough for daily use, the sulfate, phosphate & paraben-free formulas provide optimal hydration for both normal & color-treated hair. Directions: Massage throughout wet hair & scalp, & continue to add more water to activate a rich, luxurious lather from the highly concentrated formula. Rinse thoroughly until water runs clear. Repeat if needed, & follow with Moroccanoil Hydrating Conditioner.