Zero Sulfate, Zero Silicone concentrated-oil formula protects colour vibrancy. Unique oil system penetrates deep into hair to drastically replenish hair. FEATURES Sunflower Seed Oil for Softness Coconut Oil for Vitality BENEFITS Zero Sulfate, Zero Silicone concentrated-oil formula that gently foams, intensifies shine, adds suppleness & protects colour vibrancy. Unique oil delivery system penetrates deep into hair fiber to deliver 4X the active ingredients to drastically replenish hair. Zero waste shampoo: highly concentrated allowing a 250 m L bottle to offer 70+ shampoos Directions: Apply a quarter-sized amount to wet hair, lather, rinse & repeat. For deeper nourishment, use as a system.