. Key Features Stream 4K HDR content to your TVWi Fi / Ethernet / Bluetooth Apple Air Play Catch-up TV and; 4K Streaming. A TV experience you've never experienced. Until now finding a film or programme to watch was a burden. You had to do all the scrolling button pushing searching & digging. Apple TV is designed to take the work out of watching TV. Simply ask Siri to find something for you. Bypass all those confusing buttons with a swipe of your thumb. It's an experience that makes you feel like you're interacting directly with the screen even though it's on the other side of the room. Feel fully immersed in your screen. Even from across the room. Many of the products we make — iPhone iPad Apple Watch — are built around the same profound experience connecting you directly with what's on your screen. Simple natural movements of your finger play a big role in that. But how do you create that same immersive experience with a screen that's hanging on the wall 3 metres away? The Apple TV interface solves that fundamental challenge by using Touch & voice to reimagine how you interact with your TV screen. Touch. The most natural way to navigate. The glass Touch surface on the Siri Remote was engineered to provide an experience that feels both fluid & precise. What your finger does on the remote is exactly & immediately what it does on your screen. It's so natural in fact that your eyes don't even need to look down. You never have to hunt for a button to press or have a light on to see. Voice. The most efficient interaction tool ever. There's no easier way to interact with something across the room than using your voice. The Siri Remote lets you do what's natural — just say what you want. Siri takes you right where you want to go without having to click through multiple menus to get there. & thanks to Dictation entering text in search fields has never been easier. You can even sign in to apps with your voice just by spelling out your username & password. A clean design that brings your content to life. Screens throughout Apple TV have been designed to let the content be the hero. & the use of parallax makes film & TV posters visually come alive while clearly showing you where you are on the screen. You'll feel like you're interacting directly with your TV screen not separated from it. Quickly bounce between apps. Double-click the Home button on the remote & you'll see the apps you've used most recently. So you can quickly switch from say Netflix to BBC i Player or from an i Tunes film to Yummly without having to go all the way back to the Home screen. Customise the Home screen. Move your most-used apps to the top row of the Home screen for faster access. For example move up Netflix & when the icon is selected shortcuts to Netflix content appear above. Just click a title to start watching. You can also group apps together in custom folders as you do on your i OS device. Just drag one app on top of another to create a folder then give it a name like Games or Sport. stunning cinematic screen savers. When you're not actively using Apple TV it relaxes by displaying aerial HD videos of stunning locations around the world. Shot specifically for Apple TV these dreamy landscapes drift across your TV turning your big screen into a mesmerising work of art. Siri Remote the quickest way to find what you're looking for? Ask Siri. Siri makes finding your favourite entertainment easy. Just say what film or programme you want to watch & Siri finds it for you. Tell Siri you want to watch something on Netflix. Or ask it to find Nemo. Siri knows exactly what you're talking about. Ask Siri to recommend an app or find a specific one & Siri searches the App Store for you. Tell Siri to stream a custom radio station from Apple Music or play the hi