. SQL Server 2014 enables customers to build mission-critical applications & Big Data solutions using high-performance in-memory technology across OLTP data warehousing business intelligence & analytics workloads without having to buy expensive add-ons or high-end appliances. SQL Server 2014 uses a common set of tools to deploy & manage databases both on-premises & in the cloud which makes it easier for customers to take advantage of the cloud with existing skills..