. HDR preserves detail Whether it's candlelit plotting in Game of Thrones or speeding down the Fury Road with Mad Max you'll see every frame as the director intended with the Sony KDL50WF663BU 50 Smart HDR LED TV. The KDL50WF663's HDR boosts contrast & colour making every picture burst with life. You're able to see every shade of every colour so you'll never miss a detail no matter how subtle. Blur-free viewing Watching a perfectly struck free-kick on TV can seem less-than-perfect when the ball becomes a blur. The Sony WF66 uses Motionflow XR to prevents this by comparing successive frames to calculate the split second of missing action. The result is sports & action sequences that are easier to follow feel much smoother & maintain clarity from beginning to end. Browse Netflix Prime Video & more Featuring built-in Wi Fi & Smart technology the Sony WF66 lets you binge watch to your heart's content. Catch up with the shows you missed on BBC i Player All 4 My 5 & more. Or if The Grand Tour or Black Mirror are more your thing enjoy the wonder of auto-play on Prime Video & Netflix on the WF6. You don't need to lift a finger to watch the next episode making sofa Sundays even better. Record your favourite shows There's a show you want to watch tonight but you've already made plans. Not a problem. The Sony WF66 features two USB (Universal Serial Bus) ports that let you record your favourite shows so you can always stay up-to-date with the TV you can't bear to miss.. ...

This is how entertaining 4K can be See worlds of vivid colour & lifelike detail on this 4K HDR television with 4K X-Reality™ PRO upscaling technology TRILUMINOS Display & Android TV. Rediscover every detail in 4K With 4K X-Reality™ PRO images are upscaled closer to true 4K quality for remarkable clarity. The picture is sharpened & refined in real time revealing extra detail in the books & architecture of the library. Life's brilliance revealed with extra colours See vivid real world colours all around you. A TRILUMINOS Display maps colours from a wider palette faithfully reproducing every shade & hue in the umbrellas. Made to listen Your listening is as lifelike as your viewing. Clear Audio+ fine tunes TV sound for an immersive emotionally enriching experience that seems to surround you. Hear music & dialogue with greater clarity & separation whatever you’re watching. Cables concealed neat & tidy Keep cables neatly hidden in the stand & held in place with the supplied cable holder . ...

This is how entertaining 4K can be See worlds of vivid colour & lifelike detail on this 4K HDR television with 4K X-Reality™ PRO upscaling technology TRILUMINOS Display & Android TV. Rediscover every detail in 4K With 4K X-Reality™ PRO images are upscaled closer to true 4K quality for remarkable clarity. The picture is sharpened & refined in real time revealing extra detail in the books & architecture of the library. Life's brilliance revealed with extra colours See vivid real world colours all around you. A TRILUMINOS Display maps colours from a wider palette faithfully reproducing every shade & hue in the umbrellas. Made to listen Your listening is as lifelike as your viewing. Clear Audio+ fine tunes TV sound for an immersive emotionally enriching experience that seems to surround you. Hear music & dialogue with greater clarity & separation whatever you’re watching. Cables concealed neat & tidy Keep cables neatly hidden in the stand & held in place with the supplied cable holder . ...

Superb colour from Triluminos display with 4K X-Reality Pro Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue & shade is richly & accurately recreated. Thanks to Sony's 4K X-Reality PRO technology standard images from TV & other sources are taken as close to UHD 4K resolution as possible for stunning clarity. HDR support HDR maximises picture quality bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 & HLG formats covered this Sony 55” TV is compatible with a wide range of HDR movies games & TV. The smoothest motion with Motionflow XR 400 Hz Fitted with Sony’s Motionflow XR 400 Hz the Sony KD-55XG8196 provides super-smooth motion that's both crisp & steady. Whether you're watching a fast-moving action movie or sports event this Sony 55 inch TV remains smooth & steady. Android Oreo TV Bringing together photos music movies Internet & apps the Sony Android system makes accessing a huge range of entertainment easy. The Oreo version makes searching for content easier as well as adding further customisation options & app editing. Control your TV with Amazon Alexa or Google Assistant Connect up your Amazon Alexia device & you get access to wide range of voice control options. Alter the volume change the channel or input & more – all just by asking Alexa. Alternatively connect a Google Home & use the Google Assistant to control the Android menu & find your favourites. Make TV easy with You View You View is a popular innovation that brings together live & on demand TV in an effortless intuitive way. The simple menu page lets you easily find live or catch-up programmes without having to open separate apps. Sleek design Sporting a super-slim bezel & a smooth design the KD55XG8196 looks every bit the quality product you’d expect from Sony. Neat details include the minimalist aluminium feet with built-in cable tidy – ensuring the Sony’s style is kept as clean as possible.. ...

Superb colour from Triluminos display with 4K X-Reality Pro Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue & shade is richly & accurately recreated. Thanks to Sony's 4K X-Reality PRO technology standard images from TV & other sources are taken as close to UHD 4K resolution as possible for stunning clarity. HDR support HDR maximises picture quality bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 & HLG formats covered this Sony 55” TV is compatible with a wide range of HDR movies games & TV. The smoothest motion with Motionflow XR 400 Hz Fitted with Sony’s Motionflow XR 400 Hz the Sony KD-55XG8196 provides super-smooth motion that's both crisp & steady. Whether you're watching a fast-moving action movie or sports event this Sony 55 inch TV remains smooth & steady. Android Oreo TV Bringing together photos music movies Internet & apps the Sony Android system makes accessing a huge range of entertainment easy. The Oreo version makes searching for content easier as well as adding further customisation options & app editing. Control your TV with Amazon Alexa or Google Assistant Connect up your Amazon Alexia device & you get access to wide range of voice control options. Alter the volume change the channel or input & more – all just by asking Alexa. Alternatively connect a Google Home & use the Google Assistant to control the Android menu & find your favourites. Make TV easy with You View You View is a popular innovation that brings together live & on demand TV in an effortless intuitive way. The simple menu page lets you easily find live or catch-up programmes without having to open separate apps. Sleek design Sporting a super-slim bezel & a smooth design the KD55XG8196 looks every bit the quality product you’d expect from Sony. Neat details include the minimalist aluminium feet with built-in cable tidy – ensuring the Sony’s style is kept as clean as possible.. ...

Superb colour from Triluminos display with 4K X-Reality Pro Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue & shade is richly & accurately recreated. Thanks to Sony's 4K X-Reality PRO technology standard images from TV & other sources are taken as close to UHD 4K resolution as possible for stunning clarity. HDR support HDR maximises picture quality bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 & HLG formats covered this Sony 55” TV is compatible with a wide range of HDR movies games & TV. The smoothest motion with Motionflow XR 400 Hz Fitted with Sony’s Motionflow XR 400 Hz the Sony KD-55XG8196 provides super-smooth motion that's both crisp & steady. Whether you're watching a fast-moving action movie or sports event this Sony 55 inch TV remains smooth & steady. Android Oreo TV Bringing together photos music movies Internet & apps the Sony Android system makes accessing a huge range of entertainment easy. The Oreo version makes searching for content easier as well as adding further customisation options & app editing. Control your TV with Amazon Alexa or Google Assistant Connect up your Amazon Alexia device & you get access to wide range of voice control options. Alter the volume change the channel or input & more – all just by asking Alexa. Alternatively connect a Google Home & use the Google Assistant to control the Android menu & find your favourites. Make TV easy with You View You View is a popular innovation that brings together live & on demand TV in an effortless intuitive way. The simple menu page lets you easily find live or catch-up programmes without having to open separate apps. Sleek design Sporting a super-slim bezel & a smooth design the KD55XG8196 looks every bit the quality product you’d expect from Sony. Neat details include the minimalist aluminium feet with built-in cable tidy – ensuring the Sony’s style is kept as clean as possible.. ...

X1 Processor at its heart for powerful realism With Sony’s X1 processor at its heart this Sony 55 inch TV delivers the very best from 4K HDR images. The processor enhances all aspects of the image including colour contrast & clarity to give optimised depth & realism. Working with the TRILUMINOS display colours are natural & authentic giving you a feeling of ‘being there’. Smooth picture with Motionflow XR400 Sony’s Motionflow XR400 Hz tech keeps motion smooth without looking artificial. Getting the perfect balance between blur-free images & natural movement Motionflow XR400 remains true to the director’s intention. HDR support including Dolby Vision HDR maximises picture quality bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. As well as HDR10 & HLG formats this Sony is also compatible with Dolby Vision. Dolby Vision optimises the HDR format to give quite simply the sharpest most accurate images possible. Very much an industry standard Dolby Vision continually adjusts the picture for the most remarkable realism. Smart Android TV Bringing together photos music movies Internet & apps the Sony Android system makes accessing a huge range of entertainment easy. The Android platform brings more apps than any other smart TV platform meaning you’ve got the widest choice of smart TV possible. Voice control your TV Featuring Google Assistant built-in this Sony TV effortlessly becomes part of your Google/ Android home network. If you prefer to use a different platform the Sony’s compatible too. Apple Air Play & Homekit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device. Crisp Sony style Featuring a super-slim aluminium-look bezel this Sony TV hides it’s bulk well & has the classic style you’d expect from a BRAVIA design. The matching legs not only provide a stable support but also compliment the design with their striking premium blade design & handy cable management built-in.. ...

. Take your viewing to the next level with the superb 4K HDR picture of the XG81 from Sony. It unites crisp detail beautiful ...

This is how entertaining 4K can be See worlds of vivid colour & lifelike detail on this 4K HDR television with 4K X-Reality™ PRO upscaling technology TRILUMINOS Display & Android TV™. Rediscover every detail in 4K With 4K X-Reality™ PRO images are upscaled closer to true 4K quality for remarkable clarity. The picture is sharpened & refined in real time revealing extra detail in the books & architecture of the library. Life's brilliance revealed with extra colours See vivid real world colours all around you. A TRILUMINOS Display maps colours from a wider palette faithfully reproducing every shade & hue in the umbrellas. Made to listen Your listening is as lifelike as your viewing. Clear Audio+ fine tunes TV sound for an immersive emotionally enriching experience that seems to surround you. Hear music & dialogue with greater clarity & separation whatever you’re watching. Cables concealed neat & tidy Keep cables neatly hidden in the stand & held in place with the supplied cable holder. ...

X1 Processor at its heart for powerful realism With Sony’s X1 processor at its heart this Sony 55 inch TV delivers the very best from 4K HDR images. The processor enhances all aspects of the image including colour contrast & clarity to give optimised depth & realism. Working with the TRILUMINOS display colours are natural & authentic giving you a feeling of ‘being there’. Smooth picture with Motionflow XR400 Sony’s Motionflow XR400 Hz tech keeps motion smooth without looking artificial. Getting the perfect balance between blur-free images & natural movement Motionflow XR400 remains true to the director’s intention. HDR support including Dolby Vision HDR maximises picture quality bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. As well as HDR10 & HLG formats this Sony is also compatible with Dolby Vision. Dolby Vision optimises the HDR format to give quite simply the sharpest most accurate images possible. Very much an industry standard Dolby Vision continually adjusts the picture for the most remarkable realism. Smart Android TV Bringing together photos music movies Internet & apps the Sony Android system makes accessing a huge range of entertainment easy. The Android platform brings more apps than any other smart TV platform meaning you’ve got the widest choice of smart TV possible. Voice control your TV Featuring Google Assistant built-in this Sony TV effortlessly becomes part of your Google/ Android home network. If you prefer to use a different platform the Sony’s compatible too. Apple Air Play & Homekit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device. Crisp Sony style Featuring a super-slim aluminium-look bezel this Sony TV hides it’s bulk well & has the classic style you’d expect from a BRAVIA design. The matching legs not only provide a stable support but also compliment the design with their striking premium blade design & handy cable management built-in.. ...