60cm Fibre Optic Red & Blue Colour Morphing LED Christmas Tree - White

LED - Light Emitting Diode - a small light source

Battery - A device used for the storage of electricity

White - A colour combining all colours

Blue - A primary colour

Watch - A small clock designed to be worn on a person

Batteries - Portable Power sources in cell form

Coffee - A popular brewed drink using roasted coffee beans

Red - One of the three primary colours

Desk - A piece of furniture often used in and office for writing or computer use

Office - A room where people work

Colour - The categorised spectrum of light visable to humans

LED - Light Emitting Diode. A bulb that is very efficient at producing light. Often small.

Ideal - Something that satisfies a perfect criteria.

White Stores is an online retailer that was born out of an interesting concept. Instead of having one online store with a variety of products, they have developed a business model where they create new online stores with a focus on one specific product. Since starting in 2005 they now have websites dedicated to cushions, parasols, garden covers, garden benches, chimneas, firepits and waterproof beanbags. Although the company do create new websites for each product, they are focused on the outdoor furniture market. Customers looking for outdoor furniture can visit whitestores.co.uk where they will be redirected to the correct sites depending on what type of product they are looking for. White Stores are so commited to offering he lowest prices, that they offer a price match promise where they agree to match any lower price that a customer may find online. White Stores are expanding to include websites dedicated to bistro sets, Westminster Teak and outdoor furniture. With an ever expanding product line they can cater to a wide range of customer needs.