Nova - Cover For Oyster Armchair

Polyester - A synthetic fibre with improved wrinkle resistance

PVC - Polyvinyl Chloride - A type of insulating plastic

Garden - An outside area with grass and foliage

Warranty - A service provided by the retailer or manufacturer to ensure a device works for a period from new

water - A chemical substance. Chemical formula H2O.

garden - A planned space used for the display, cultivation and enjoyment of plants and other forms of nature.

Waterproof - Resistant to water, usualy specified by depth in metres

Year - The time it takes the planet earth to orbit the sun. This takes around 365.25 days.

Quality - An object that has quality is superior in function and finish than a less quality object.

Polyester - A man made fibre from chemicals. Often refers to polyethylene terephthalate.

Warranty - A purchasers guarantee from the manufacturer for replacement/fix of goods when faulty.

Year - 365 days (366 days in a leap year), the time taken for planet earth to make one full revolution around the sun.

Engineered - Something that is developed and created by specialists (engineers).

White Stores is an online retailer that was born out of an interesting concept. Instead of having one online store with a variety of products, they have developed a business model where they create new online stores with a focus on one specific product. Since starting in 2005 they now have websites dedicated to cushions, parasols, garden covers, garden benches, chimneas, firepits and waterproof beanbags. Although the company do create new websites for each product, they are focused on the outdoor furniture market. Customers looking for outdoor furniture can visit whitestores.co.uk where they will be redirected to the correct sites depending on what type of product they are looking for. White Stores are so commited to offering he lowest prices, that they offer a price match promise where they agree to match any lower price that a customer may find online. White Stores are expanding to include websites dedicated to bistro sets, Westminster Teak and outdoor furniture. With an ever expanding product line they can cater to a wide range of customer needs.