180cm Snowy Tree With Red Berries & 96 LED Lights

LED - Light Emitting Diode - a small light source

White - A colour combining all colours

Brown - A colour, commonly associated with earth or soil

Energy Efficient - A term used to describe an electrical item which makes the good use of energy

Cable - A series of wires bonded to form a single thread

Red - One of the three primary colours

Natural - not manmade

Normal - often relating to someone or something that is average.

LED - Light Emitting Diode. A bulb that is very efficient at producing light. Often small.

Alternative - Another available choice or possibility

Season - The separation of four parts of the year into Spring, Summer, Autumn, Winter.

Snow - Water and vapour in clouds that falls in a white crystal form leaving a white layer.

Home - A place of permanent residence for families.

Decorative - Making things look more appealing and attractive.

Individual - A single separate item or person.

White Stores is an online retailer that was born out of an interesting concept. Instead of having one online store with a variety of products, they have developed a business model where they create new online stores with a focus on one specific product. Since starting in 2005 they now have websites dedicated to cushions, parasols, garden covers, garden benches, chimneas, firepits and waterproof beanbags. Although the company do create new websites for each product, they are focused on the outdoor furniture market. Customers looking for outdoor furniture can visit whitestores.co.uk where they will be redirected to the correct sites depending on what type of product they are looking for. White Stores are so commited to offering he lowest prices, that they offer a price match promise where they agree to match any lower price that a customer may find online. White Stores are expanding to include websites dedicated to bistro sets, Westminster Teak and outdoor furniture. With an ever expanding product line they can cater to a wide range of customer needs.