Swift - 6ft Silver Bows & Cone Garland

PVC - Polyvinyl Chloride - A type of insulating plastic

Silver - A colour based on the colour of the metal

Silver - A chemical element, metalic. Has the highest elctrical conductance of any element. Also known for its exceptional anitmicrobal properties

Warranty - A service provided by the retailer or manufacturer to ensure a device works for a period from new

soft - A descriptive word for an item/sound which is gentle to the touch or ears

Year - The time it takes the planet earth to orbit the sun. This takes around 365.25 days.

Traditional - Something that has become the same through a period of time and thus repeated.

Warranty - A purchasers guarantee from the manufacturer for replacement/fix of goods when faulty.

Traditional - Something that has been around for a while and is repeated regularly.

Simple - Basic, easy no difficulty in understanding.

Home - A place of permanent residence for families.

Year - 365 days (366 days in a leap year), the time taken for planet earth to make one full revolution around the sun.

Classic - Something that is still like it was originally a high quality standard.

Occasion - A particular time which an event occurs e.g. a birthday

White Stores is an online retailer that was born out of an interesting concept. Instead of having one online store with a variety of products, they have developed a business model where they create new online stores with a focus on one specific product. Since starting in 2005 they now have websites dedicated to cushions, parasols, garden covers, garden benches, chimneas, firepits and waterproof beanbags. Although the company do create new websites for each product, they are focused on the outdoor furniture market. Customers looking for outdoor furniture can visit whitestores.co.uk where they will be redirected to the correct sites depending on what type of product they are looking for. White Stores are so commited to offering he lowest prices, that they offer a price match promise where they agree to match any lower price that a customer may find online. White Stores are expanding to include websites dedicated to bistro sets, Westminster Teak and outdoor furniture. With an ever expanding product line they can cater to a wide range of customer needs.