Organic cereal bar with baobab+ Fine dark chocolate+ Amaranth+ Quinoa+ Red fruitsgluten-freeno added flavourwithout palm fatno empty calorieswithout preservativescontains only real fruit The most important nutritional ingredientsin wow!bab bars+ Baobab As the baobab tree dominates the landscape in Africa, nearly everyone has seen or heard it mentioned in the media. From the tree’s roots to its fruit, all of its parts are used locally as ingredients in different foods. The fruit is a great source of dietary fibre, vitamin C, vitamin B & calcium (twice as much as in milk). The dried fruit is the base for a nutritious drink which children & infants in Senegal drink as milk replacement. + Amaranth The main food of the Incas & Aztecs, it is one of the oldest & most valuable crops in the world. Since its rediscovery as an excellent source of protein, the slightly nutty-tasting Amaranth has become available throughout Europe, especially in health food & organic food stores. Compared to domestic cereal grains, this fruit has both a higher protein content & better nutritional value. Amaranth is also characterised by its high levels of minerals, particularly iron, calcium, magnesium & zinc. Amaranth is grown mainly in the Andes & Mexico in small regional farms.+ Quinoa Quinoa & Amaranth belong to the pseudocereals from South America that have only been discovered in recent years. Surprisingly Quinoa delivers a range of minerals, particularly iron & magnesium at levels far higher than real grain. A high level of iron gives it a strong & savoury taste. For 6000 years, Quinoa has been the most important staple food in the Andes & is grown by small land farmers in Peru, Ecuador & Bolivia.+ Red fruit In both the red & black berries, high concentrations of flavonoids can be found. These contain potent antioxidants, which in turn bind “free radicals” in the body. These berries provide wow!bab with its fantastic fresh & fruity taste.+ Fine dark chocolate Pure pleasure
- the high quality chocolate (with a minimum cocoa content of 58% & no soya lecithine), adds to the taste, soothes your soul & stimulates your mind. Your new nutritious snack alternative
- There are more benefits to it than you can imagine! Your cravings can now be satisfied with this deliciously light & tasty snack
- but without the guilty feeling. wow!bab, the first organic cereal bar with baobab combines delicious taste with high-quality native ingredients. wow!bab contains minimal amounts of sugar & fat & gives your taste buds an awesome new experience! The alternative to a real meal for any traveller, athlete or simply for people on the go who don’t want to consume empty calories- & people who pay attention to sustainability & the environment. The cereal bar with a WOW! factor – that continues to satisfy you long after after the last bite. Enjoy the values of responsibility & sustainability with wow!bab Enjoying a wow!bab bar is not only great for your body (no palm fat, no added preservatives or flavours), it also benefits African communities & the environment. For local economies in West & Central Africa, their baobab yield is a very important factor. Harvesting & processing of baobab fruit play a vital role in the economic development of villages & help curb the growing desertification in the area. The cultivation of Amaranth & Chia in South America & the consumption of these grains contribute to agricultural development in the countries of origin & are a useful & environmentally friendly alternative to palm plantations which deliver palm oil.